Nasha Mukt Bharat Abhiyaan
Choose Life,
Choose Life,
Not Addiction.
The Trap
Brain Chemistry: The Dopamine Trap
See how drugs hijack your brain's reward system
ЁЯза Understanding the High & Crash
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Natural Rewards
Food, music, or friends create gentle, sustainable dopamine waves that bring lasting joy.
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Drug Spike
Drugs flood the brain with unnatural dopamine. It feels intense, but it damages the receptors.
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The Crash
After the high, levels drop below normal. You feel worse than before, driving you to use again just to feel "okay".
Dopamine Levels
Healthy Balance тЬУ
Click the buttons above to see the difference
ЁЯХ╕я╕П Why People Start
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Peer Pressure
"Just try it once" is the most common trap. The desire to fit in can lead to a lifetime of struggle.
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Stress & Escape
Using substances to cope with academic pressure, failure, or family issues creates a dependency loop.
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Curiosity
Misinformation that "some drugs are safe" lures young people into experimenting.
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Impact & Consequences
- ЁЯза Brain Damage: Memory loss, lack of focus, and permanent cognitive decline.
- ЁЯТФ Physical Decay: Organ failure, heart attacks, and rapid aging.
- тЪЦя╕П Legal Ruin: Possession is a crime under the NDPS Act, leading to jail time.
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Help & Recovery
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14446
National Toll-Free Drug De-addiction Helpline
- тЬУ Say No Firmly: You don't need to explain why. Just say "No".
- тЬУ Talk to someone: Teachers, parents, or counselors can help before it gets worse.
The Reality in Numbers
2.6L+
Drug Addicts in India
85%
Start Before Age 21
40%
Due to Peer Pressure
90%
Recovery Possible